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Intel is taking the fight to Nvidia and AMD with Arc GPUs

Intel is entering the PC Gaming GPU market with the Arc brand for high-end discrete GPUs with the first of such GPUs codenamed Alchemist launching in Q1 2022.

“The launch of the Intel Arc brand and the reveal of future hardware generations signifies Intel’s deep and continued commitment to gamers and creators everywhere.”

Roger Chandler, head of client gpu business at intel

“The launch of the Intel Arc brand and the reveal of future hardware generations signifies Intel’s deep and continued commitment to gamers and creators everywhere,” said Roger Chandler, Intel’s head of the client GPU business. “We have teams doing incredible work to ensure we deliver first-class and frictionless experiences when these products are available early next year.”

Arc-based Alchemist GPUs will ship in both desktop and laptops in early 2022, taking the fight to both AMD and Nvidia in the PC Gaming market. The video above demonstrates the graphical prowess of Intel’s Arc GPUs with PUBG, Psychonauts, Metro Exodus, Chivalry and more.

Intel’s announcement details that Arc GPUs will be able to deliver mesh shading, variable rate sharing, video upscaling, real-time ray tracing and AI-accelerated super sampling which is Intel’s answer to Nvidia’s DLSS and AMD’s FSR. All of these technologies were created with the aim of upscaling lower resolution games while delivering smoother frame rates without sacrificing image quality.

Today’s Intel announcement amounts to just a tease of future products as no product is launching today, with details for upcoming GPUs codenamed Battlemage, Celestial and Druid coming later in 2021. Who’s ready for their next gaming PC to run both an Intel CPU and GPU? Let us know in the comments below.

A former industry insider and tech industry enthusiast.

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